2022 email marketing review
Email Marketing
elfo’s 2022 Email Marketing Review

By the end of 2022, most countries have already opened their borders and stopped enforcing major quarantine measures, so everybody

Insights
A/B Testing: 5 Easy Tips

Planning to run A/B testing? Bookmark this checklist for a perfect split test that can help you get closer to

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MarTech vs AdTech: Adopt or Ignore?

As similar as these two marketing terminations sound, they’re anything but.   Marketing technology (MarTech) and Advertising technology (AdTech) reach a

email marketing best practices
Email Marketing
The Ultimate Guide for Email Marketing Best Practices

Email marketing may not be the trendiest or newest marketing channel, but it’s still a vital way to generate leads